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Fashion Houses
Prada
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Prada
Via Maffei 2, 20135 Milan
Tel: +39-2-546701
Fax: +39-2-55180083
Press Office: Paola Vanin
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Prada had a reputation as a company that made high-quality leather goods and various fashion accessories and sold them in their store in Milan. So when suddenly one day the name "Prada" became synonomous with "Hot" and "Must-have-fashion" it was not surprising that the solid reputation for attention to detail and quality meant the company was able to take advantage of the sudden attention thrust upon it.
We'll bring you the rest of the Prada story as soon as it's available.
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Fashion and Design from Italy has been on the web since February 1995. It was the first ever web about fashion. We're working on a new section about Italian Design - industrial design that includes furniture, ceramics, bathrooms, home and office accessories, automobiles and other articles that have won prizes throughout the world and are exhibited in museums such as the Museum of Modern Art in New York.
